Revista Internacional de Empreendedorismo

1939-4675

Abstrato

Drivers for Public Value Creation in Universities and Community Awareness

Anabela Batista Correia, Ana Maria Santos

The research addressed the capacity of higher education to contribute for public value creation, considering developing countries and developed ones as well. The Information and Knowledge society is supported by Information and Communication sciences, which give an essential contribution to show how scientific knowledge is developing and which are the most relevant goals to achieve. We concluded that indicators of spill overs are essential, and that they must be shown outside the academic community, in order that the public is constantly informed, and therefore has a perception of value creation. If academic communities don’t interact with the society using a speech adapted to the new generations, the public value perception will be jeopardized, and intellectual capital indicators only be of interest for university financial managers.

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